You’re deciding whether to go with Squarespace or WordPress, allow me to make your choice easier for you.

As a small business operator, you are going to need a professional site that’s affordable to set up and effortless to run. This might seem like a pipe dream, it’s, really achievable. The remedy is WordPress. Let’s discuss 7 reasons why you need to use it to build your business site.

In this informative article, I will go through the reasons why WordPress is the winner within Squarespace each time.

Simple to install and install

The thought of preparing a site can seem a huge task, and that’s why 60 percent of small business owners have not been around to it. But with WordPress, establishing is an easy three step procedure.

• Primarily, you will want to start a hosting account with a web server — that may cost as little as just a couple of pounds per month.

• Second, you will want to buy a domain name (e.g. yourwebsite.com) that you can execute through your hosting company.

• Eventually, you have to log into your own hosting control panel and set up the WordPress software in your hosting accounts.

With many hosting firms, you are going to find WordPress is currently on your own control panel or cPanel.

Configuring WordPress is also simple to accomplish. You may require a little time to get familiarized with a number of the conditions and to find your way round the admin panel but there’s not anything technically hard and no programming is needed.

As soon as you’ve configured and installed WordPress, your site is built. After that you can switch to a more appropriate theme and begin adding the information you want to conduct your company. You won’t require any coding abilities whatsoever to do this.

You can use WordPress for Just about Any of Business

Programmers have established many plugins that allow you to create sites of many different types. Many companies only require a web site with a home page, contact page and a couple of pages about their solutions — all of that may be created quite easily with a normal WordPress installation. But it’s also possible to make a vast selection of professional business sites, for example fully working online stores , paid membership websites and property listings websites . When there’s a particular kind of site you will need for your company there’s a really likely possibility you will see a plugin that can make it for you — free of charge.

Choose How to Edit Your Site

There are so many themes options to choose from and you can edit with code and adding content to your site. With a drag and drop builder it is pretty easy. There are also other options when it comes to editing your theme, design, layout and content such as starter themes, and page builders.

With page builders like Divi, and Beaver Builder, you can customize different layouts and designs without any coding. Most people that don’t know about WordPress think you have to know how to code. Those days are over. You can use a Builder to drag and drop your way to creating your perfect website.

Whether you want to code or drag and drop building your site, it’s up to you if you have a WordPress site.

Squarespace has its own platform and interface for creating sites. You can click and add page parts that can be arranged where you want. It is very limited. You can drag and drop some elements of the page, not everything is that flexible.

Better Analytics

There are lots of WordPress plugins out there which may incorporate analytics directly into your website’s back end. Often times, you can get incredibly comprehensive analytics.

For example, you may subscribe to Google Analytics and utilize the Google Analytics + plugin to include all of the stats into your WordPress dashboard.

Squarespace comprises an analytics attribute, but it just has basic information which isn’t nearly as comprehensive as Google Analytics and you are not able to link both together from the admin area.

The Most Important Thing

In regards to comparing WordPress and Squarespace, there is no competition. Yes, they’re very different — WordPress.org is a self-hosted alternative and Squarespace isn’t, and the two choices have different target audiences. The objective of this article is just to point out the apparent (and possibly not-so-obvious) reasons WordPress is a very clear choice if you would like more control of your site.